PT Nissan Motor Indonesia, which is the authorize seller for the premium Nissan Infiniti brand in Indonesia has officially announced the opening of an exclusive showroom with the launch of three models of Infiniti to the Indonesian automotive market. Those models are Infiniti FX50 and Infiniti FX37 which are premium crossover, Infiniti M37 sport sedan and Infiniti G37 Coupe.
Indonesia is the first country in Southeast Asia that will market the Infiniti brand. This proves that the global Infiniti is very serious in doing business in Indonesia’s as a market that is growing rapidly and will inevitably become one of the largest markets in Asia in the near future.
“Infiniti provides a varied choice for consumers of premium cars in Indonesia. Besides being equipped with powerful engines and the latest technology, the Infiniti gives a different driving experience with competitive price compared with other premium car, “said Takayuki Kimura, President Director of PT Nissan Motor Indonesia, Wednesday, in Jakarta.
Infiniti has a sales target of 200 units by the end of fiscal year 2011 or around 5 percent of total volume sales of premium car in Indonesia.
Through a partnership with its subsidiary of PT Indomobil Sukses Makmur Tbk, Infiniti opened its first exclusive showroom in Pondok Indah area with a 2000 m2 buildings and an area of 5.000 m2 following the IREDI (Infiniti Retail Environment Design Initiative) which is a standard concept for Infiniti worldwide.
The showroom architecture is luxurious complete with its innovative premium amenities and services consistent with the typical warmth and comfort of Infiniti. In addition, the Infiniti is supported by knowledgeable and customer satisfaction oriented brand ambassadors.
Services and facilities provided to customers is a 24-hour Roadside Assistance Infiniti, with three-year warranty period or without limit of kilometers (unlimited mileage warranty.)
Infiniti brand was first introduced in the United States market in 1989, with the chosen name of Infiniti. Consumers can feel the performance is without boundaries, with different designs and premium services. Infiniti Brand to present awards to the driving experience combined with hospitality attentive service.
Infiniti then spread to Canada in 1990, the Middle East in 1996, Taiwan in 1997, Korea in 2005 and Russia 2006. Global expansion continued in 2007 with the opening of Infiniti Centre in Ukraine and in China which is one of the most rapidly growing premium automotive markets in the world. With the entry into the Western and Central Europe in 2008 Infiniti has penetrated into 19 countries.
No car prices are available yet for Nissan Infinity from Nissan website at the time of publication